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You know how to build great events, now master the art of marketing to bring in and engage your desired audience! Promoting events, from corporate functions to conferences, workshops, celebrations, and conventions each require differentiated messaging, communications strategies, and, where appropriate, media and public relations strategies to be successful. Earners of the Marketing Events microcredential will elevate their skills in event promotion through the strategic use of publicity, advertising, and social media. Successful completion of this microcredential prepares existing professionals for continued study and provides the specialized skills needed to expand your business or advance in your career. Take alone or consider pairing with the Events Planning and Destination marketing microcredentials to expand your skillset and career opportunities.
Credits earned in the completion of this microcredential can be applied toward completion of a related certificate or degree program. It is a building block that gives you a jump start to education and career success.
Each campus will confirm final costs. The estimated tuition shown above is based on NYS residency for this institution. Tuition can vary based on full- or part-time attendance, residency and whether the courses are undergraduate or graduate. Additional costs include fees and books. Some available grant funding for eligible students may be highlighted on this page. For information on other possible financial support to help you pay for your microcredential, please visit our For You page.
Each campus will confirm final cost. Some available grant funding for eligible students may be highlighted on this page. For information on other possible financial support to help you pay for your microcredential, please visit our For You page.
SUNY's microcredentials are setting the standard nationally and internationally for high-quality, stackable credentials designed for today's learner. All of SUNY's microcredentials are designed to be:
Academic quality is paramount in the development and approval of SUNY microcredentials.
Each microcredential has immediate value and, where possible, stacks together with other microcredentials.
Microcredentials are designed to meet current and emerging market needs and align with relevant industry standards.
Completion of our microcredentials is recorded on your transcript and/or highlighted in a digital badge so your accomplishments travel with you.
Inaugural recipient of the Business Council of NYS Workforce Innovation Award