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Microcredential in

Advanced Marketing Analysis

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Delivery
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2 Semesters
Estimated Time To Complete
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What you'll learn

Conduct effective market research and leverage social media for success with this Advanced Marketing Analysis microcredential! You will learn how to apply research design principles, collect data, and employ sampling methods tailored for marketing purposes. You will explore the selection and utilization of mobile applications in business contexts and assess the impact of social media on branding and marketing. You will learn how to use common analytics tools, supporting creation of effective marketing strategies in the digital age. Successful completion of this microcredential prepares you for continued study and internships, and to apply for entry-level social media analyst or management positions, or entry-level positions in market research, communications and public relations.

Microcredential course requirements

 

Skills covered

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Credits earned in the completion of this microcredential can be applied toward completion of a related certificate or degree program. It is a building block that gives you a jump start to education and career success.

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