Brian Mikesell

Brian Mikesell

Brian Mikesell headshot

Brian Mikesell is Vice President of Market Engagement at Hobsons; a role designed to bring the voice of the customer back into Hobsons as well as inform the market on Hobsons' strategy and vision. Brian has been with Hobsons 12 years and has designed, developed, delivered and supported many solutions during his tenure focused on helping institutions implement and deploy CRM, online applications, student marketing, recruitment, and enrollment management. Over 1,500 higher education institutions in the country are using these solutions to meet their enrollment goals. 

Over the last four years, his focus has been on the next frontier; Hobsons solutions focused on improving student planning, retention, advising and completion. He has spoken at number of conferences over the years including Bill and Melinda Gates Foundation, Complete College America, Achieving the Dream, Educause, AACRAO, and AASCU. Brian obtained his Bachelors in Human Factors Engineering from Wright State University and a Masters in Industrial Engineering specialized in Human Computer Interaction from the University at Buffalo. He has been married to his wife Teresa for 17 years and has three sons: Ian, Jonah and Colin. In his spare times he enjoys traveling, exercising, cooking, and watching his kids play sports. 


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